How Chatbots are Revolutionizing Customer Service on Social Media
Thanks to social media, the days of having to patiently wait for a customer service agent to assist you (as you miserably listen to irritating hold music) are few and far between.
View ArticleFacebook Announces Reporting Bugs and Metric Updates
Today Facebook revealed various reporting bugs that led to the over- and under-reporting of organic reach, app referrals, full video views and the time spent viewing Instant Articles. Unfortunately,...
View ArticleSix Reasons Why You Need to Use Facebook’s New Job Feature
There’s been quite a lot of buzz around Facebook’s new job application feature. But truth be told, not much has been said about why it’s actually beneficial for both your brand and your future...
View ArticleHow Fake News Impacts Search
Fake News Follow-Up: SEO and Paid Search Strategies In our first article on the “Fake News” problem we covered how fake news is infiltrating social channels such as Facebook as well as wide search...
View ArticleDisclose What? Tips for Following FTC Guidelines When Working with Influencers
I’m pretty sure my mouth fell open in shock when I read an article about a recent e-Marketer study that claims most marketers are unaware of the FTC social media guidelines regulating influencer...
View ArticleWhy You Should Be Using Instagram’s New Multiple Photo Feature
Late last month, Instagram announced a new feature that lets users upload multiple photos or videos (up to ten) in one post. Brands have already started utilizing the new feature, and if your brand...
View ArticleWhat Longer Tweets Mean for Your Brand
Twitter just announced that they’re testing 280-character tweets with a select group of users. That’s right, some people can now send tweets that are double the infamous 140-character limit…and the...
View ArticleWhat Facebook’s Most Shared Content Means for Social Media
By: Meghan Flynn 2017 was the year of experience. In a time of virtual reality, live streaming and digital hangouts – we’re looking at you, Houseparty – people wanted to feel connected. However, this...
View ArticleNew Year, Another New News Feed
What marketers should know about Facebook as we head into 2018 Content from Friends and Family Will Dominate This isn’t the first (or second, or third) time that Facebook has decided to decrease...
View Article
